Partner With Us
Sponsors. Be the moment.
This isn't a brand table at someone else's event — VarsityGripz owns the room. The EA CFB 27 Cover Athlete live on his own game. The first Saturday back to school in Miami. Every fan moment, giveaway and on-screen second is a direct, attributable impression.
8,000+
Expected fans in the building
60+
Officially licensed universities
Live
Livestreamed + creator channels
1 night
First Saturday back to school
Heads up · Active interest across energy drink, streaming & QSR. Category exclusivity locks on first signature — once a category is taken, it's locked for the night.
Tier
Title
1
Slot
Naming rights. Your brand IS Saturday Night Lights.
- Event presenting name lockup
- Stage & concert headline branding
- Private suite + VIP package
- Featured in all press & livestream
Tier
Presenting
1
Slot
Co-headline status across every touchpoint.
- “Presented by” lockup
- Main event signage
- Premium suite
- On-stage moment
- Livestream graphics package
Tier
Diamond
5
Slots
Own a marquee activation inside the arena.
- Named activation (VIP lounge / fan zone / stage)
- Premium signage
- Suite access
- Product integration
Tier
Platinum
10
Slots
Premium brand presence + VIP hospitality.
- Branded activation station
- Concourse signage
- VIP package (4)
- Logo on livestream
Tier
Gold
15
Slots
Strong on-floor presence with hospitality.
- Branded fan zone moment
- Arena signage
- VIP tickets (2)
- Logo placement
Tier
Silver
20
Slots
On-site activation slot + premium tickets.
- Activation table
- Logo placement
- Premium tickets (2)
Tier
All American
25
Slots
Local & community partner tier.
- Listed partner
- Concourse mention
- GA tickets (2)
Tier pricing & full benefit decks available on request. Custom packages welcome.
Get In Touch
Become a sponsor
Drop your info and our partnerships team will follow up with deck, pricing, and activation options tailored to your brand.